Cityblis and Issuu Disrupting Fashion E-Commerce

February 11, 2014 -  Cityblis in partnership with Issuu announced that they will create the largest online marketplace for independent fashion brands.

This news is huge for independent fashion brands because it levels the playing field for smaller labels. The reality is that most brands will never have the opportunity to show at fashion week, or have multi-million dollar advertising budgets to propel them into the fashion stratosphere.

With no chance at industry access and small budgets for marketing can mean the difference between getting your product to the consumer and going belly-up. After all, if people don't know about you, how can they be expected to ask for you?

This partnership will change how boutique brands go about doing business. With Cityblis' e-commerce infrastructure and Issuu's digital distribution capabilities, together they will allow smaller labels to compete more effectively. That being said, they will have the same opportunities to reach new customers and increase their bottom line.

With Cityblis and Issuu joining forces, they will reshape the way in which the consumer accesses fashion. People will have a new way to find brands in one place at Cityblis.com, without the hassle of randomly fishing for great fashion.