With the hindrance to keep up with social media and large collaborations between companies (ie: Facebook, Instagram, Twitter, Google+, LiveJournal), Yahoo tries to stay ahead of the curb by buying none other than Tumblr for a hefty 1.1 billion. Tumblr, a popular microblogging site is used daily as a social media platform allowing users to showcase individual eye for ascetics, brands, and even small business owned companies. This is a site that hosts over 108 million blogs on average with a total of 50 billion entries since the site’s inception.
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